BA (Hons) Events Management Extended Degree
About the course
UCAS Code: N820 | UCAS Institution Code: L68
If you're interested in events management and the cultural and creative industries, this extended degree prepares you for a successful career. Whether you want to manage festivals or plan corporate events, this course provides the skills, knowledge and practical experience you need.
The course enables you to study for a degree in four years and is ideal if you don't meet the requirements for direct entry to the 3-year BA (Hons). The programme includes a foundation year (Year 0/Level 3) that focuses on developing your academic skills and subject knowledge for degree-level study.
Situated in the heart of one of the world's great event capitals, this practical, career-orientated degree provides opportunities for relevant work experience, as well as developing the business and management skills needed to succeed in this dynamic industry.
We work closely with industry partners such as the Association of Event Management Educators and the Association of British Professional Conference Organisers. As well as guest lectures from key figures in the events industry, you will benefit from their support as mentors and recruiters. Many of our partners employ interns and new graduates from the course.
All teaching is held at London Metropolitan University. The foundation year is delivered by teaching staff from City and Islington College, with subsequent years delivered by teaching staff from London Metropolitan University. City and Islington College is a longstanding partner of the University.
In addition to London Metropolitan University's standard entry requirements, you should have:
- at least one A level (or a minimum of 40 UCAS points from an equivalent Level 3 qualification, e.g. BTEC Subsidiary/National/BTEC Extended Diploma)
- English Language and Mathematics GCSEs at grade C (grade 4 from 2017) or above (or equivalent)
If you're a mature student with significant work experience, you're invited to apply for this course based on the knowledge and skills you've developed through your work.
All applicants must be able to demonstrate proficiency in the English language. Applicants who require a Tier 4 student visa may need to provide a Secure English Language Test (SELT) such as Academic IELTS. For more information about English qualifications please see our English language requirements.
Combining creativity with academic skills, you'll get involved in a range of practical event projects as well as studying the law, project management, marketing and finance from an event management perspective. You'll also develop transferable business management skills relating to leadership, strategic planning and innovation.
Level 3 (Year 0) modules include:
- Digital Culture: Online Communication
- Economic Issues: An Introduction
- Structure of the Travel and Tourism Industry
- Managing an Event
- Marketing Planning in Travel and Tourism
- Music Industry Management
- Live Performance Events
Level 4 (Year 1) modules include:
- Introduction to the Creative Industries
- Principles and Practice of Marketing
- Understanding Business Information
- Fundamentals of Management
Level 5 (Year 2) modules include:
- Events and Society
- Live Music and Events Practice
- Leading Innovation and Entrepreneurship
Level 6 (Year 3) modules include:
- Theory and Practice in Research
- Event Tourism
- Destination Management and Marketing
- Marketing, PR and Sponsorship for the Events Industry
You'll be assessed through exams, a portfolio of work, work-based learning, dissertation and group work.
On successful completion of the foundation year, you can continue directly onto BA (Hons) Events Management.
Previous graduates of BA (Hons) Events Management have gone on to work in all sectors of the events industry, including companies such as Diageo, marketing agencies such as George P Johnson Experience Marketing, exhibition companies such as Upper Street Events and music festival organisers such as Festival Republic.
The teachers here are so helpful and passionate about what they do
Subjects: BTEC Extended Diploma in Business
Destination: Project management apprenticeship at Phoenix, an IT consultancy for law firms based in the City of London.
She said: “The teachers at the Centre for Business, Arts and Technology are so helpful and passionate about what they do whether you are studying accounting or business. They want to push you so that you can achieve your potential and they don’t want you to fail.”